Research on Bauer

Bauer Media research

The official website is designed very beautifully and has very vibrant colours which looks very appealing. All of the photos that are taken look very professional, and natural which I really like, and aspire to take photographs similar to that. I believe it is in order to attract many audiences of many ages, because the photos that are used are very vibrant and extremely sharp, with every detail in high definition and quality, however, in some photos the performers or things might attract a slightly older audience as those might be of performers/genres that they like.

As you scroll down, the conversations involving Bauer on other media such as Twitter, is displayed in a very bright and a modern way, which looks appealing because of it's brilliant vibrance. This attracts younger audience of my age, as links for social media are key to attract such audiences, because it allows them to see what the companies do easier, as they are heavily media dependent.

I really like how the description is in a boxout below the photos which is partially transparent, but still has colour.

Bauer is a large multinational company which specialises in multimedia.

It owns many known brands such as these, which are displayed. What I really like is that even though every name has different mastheads and colour schemes Bauer changed it to purple with transparent in order to have their own colour scheme, and the photos at the background are of what the magazine/radio etc... are about.

After doing a little more research, I have discovered that many magazines that I have researched are owned by Bauer! These are a few.. Some have inspired me to take a look at specific genres for my own music magazine that could also be possibly owned by this company.